Michigan Democratic Party reserves more than $10M in ads ahead of state House elections

Michigan Gov. Gretchen Whitmer speaks at an event.
Alex Brandon, Associated Press file
Michigan Gov. Gretchen Whitmer speaks at the SelectUSA Investment Summit, May 4, 2023, in Oxon Hill, Md.

Michigan’s Democratic Party is reserving $10.5 million in ad reservations in a bid to support candidates running in the state House elections in November. 

The party will spend $2.5 million in each of Grand Rapids, Lansing, and Detroit. Another $1 million will be spent in Marquette, while $700,000 will be allocated to ads in Traverse City and the South Bend, Ind., market. Another $900,000 will be spent in Flint. 

The party’s major ad reservation is in addition to the nearly $8 million that Michigan House Democrats spent in reservations in the Detroit media market. 


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The news comes days after Michigan Democrats won back the majority in the state House on Tuesday, giving the party full control of state government. The lower chamber was tied 54-54 before two Democratic lawmakers left their seats after winning mayoral races. 

Democrats in Michigan have had a successful few years up and down the ballot, winning competitive races for governor, Senate and House. Both parties will be tested once again in the state in November, this time during a presidential election.

The Hill’s Decision Desk HQ polling average shows former President Trump leading President Biden in the state 46.7 percent to 43.4 percent. 

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