Taylor Swift scores top net favorability rating among polled public figures

Taylor Swift tops a list of celebrities in terms of net favorability in a new NBC News poll, with 40 percent of registered voters saying they have a positive view of the pop star.

Seventeen percent said they have “very positive” views of Swift, and 22 percent said they had “somewhat positive views,” the survey found.

Only 16 percent of respondents have negative views of Swift.

Swift beat out other public figures including President Biden, Vice President Harris, new Speaker Mike Johnson (R-La.), former President Trump and Republican presidential candidates former U.N. Ambassador Nikki Haley and Florida Gov. Ron DeSantis.

Beyoncé Knowles-Carter has a 33 percent approval rating, Biden and Trump each earned 36 percent, Harris earned 29 percent, Haley trailed with 24 percent and DeSantis ranked last with 20 percent favorability from voters. But all of them had unfavorability ratings that cut into those numbers, giving Swift the lead.

According to Jeff Horwitt of Hart Research, who conducted the poll for NBC News, stars such as Swift and Beyoncé might be more influential to American voters than politicians.

They “have the ability and influence to reach Americans in ways that our national leaders cannot,” he said.

The survey was conducted with 1,000 registered voters from Nov. 10-14 and has a margin of error of plus or minus 3.1 percentage points.