The Biden campaign Wednesday launched two Spanish-language ads touting how the president’s agenda has benefited Latino voters, a move that coincides with the third Republican primary debate being held in Miami.
The first ad, “Nuestros Sueños,” highlights the White House’s investments in Hispanic small business and Biden’s opposition to dictators around the world.
The second ad, “Firme,” specifically targets Venezuelan Americans in South Florida by highlighting the administration’s decision to extend Temporary Protected Status for Venezuelans in the United States.
The two ads will run on Tubi in South Florida and during former President Trump’s interview with Univision that will air Thursday night.
The ad announcement comes as Republicans descend on South Florida to make the case for the party’s 2024 presidential nomination.
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Trump will skip the debate and instead hold a rally in Hialeah, Fla., an overwhelmingly Hispanic city just outside of Miami.
In Miami, Florida Gov. Ron DeSantis, former South Carolina Gov. Nikki Haley, Sen. Tim Scott (S.C.), entrepreneur Vivek Ramaswamy and former New Jersey Gov. Chris Christie will be on stage at the third GOP primary debate.
“Whether they are in Miami or Hialeah tomorrow, MAGA Republicans have failed Florida Hispanics and the countless people that have fled their country in search of liberty, democracy, and economic opportunity,” Biden campaign manager Julie Chavez Rodriguez said in a statement.
“These ads will remind Hispanic voters in South Florida who really has their back. It’s President Biden fighting dictatorial regimes, protecting our democracy at home, and meaningfully investing in our community’s economic well-being.”