State Watch

Biden campaign launches Arizona ad on manufacturing jobs

President Joe Biden walks to board Maine One at the White House in Washington, Saturday, Sept. 2, 2023, en route to Florida. (AP Photo/Carolyn Kaster)

President Biden’s reelection campaign dropped a new Arizona-specific ad on Labor Day that touts manufacturing jobs for the state.

The new 30-second ad, entitled “Manufacturing Boom,” features Bill Ruiz, a Phoenix resident and second-generation carpenter. It will run in the Phoenix market and on national cable news and is part of the campaign’s 16-week, $25 million advertising blitz focused on battleground states.

“We’re seeing American manufacturing returning to the United States in big numbers, in big projects, and it’s because of the laws Joe Biden got passed,” Ruiz said in the ad.

He noted that the CHIPS and Science Act, which Biden signed into law last summer, is bringing multiple semiconductor factories to create high-skilled jobs.

“There’s a manufacturing boom happening, and it’s thanks to Joe Biden,” Ruiz said.


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Biden narrowly won Arizona in 2020, and it was key to his victory against former President Trump.

Trump is leading Biden in Arizona by 45 percent, compared to 43 percent, according to an Emerson College poll released last month. 

Julie Chávez Rodríguez, the Biden-Harris 2024 campaign manager, said in a Monday statement that Biden’s legislative agenda is bringing good jobs to places like Phoenix.

“This ad is just the latest example of how our campaign will leverage trusted, local voices to talk about how the President and Vice President are delivering for the American people,” she said in the statement.