Americans prefer to view, rather than create, online video, Pew study finds
– Comedic or humorous videos, rising in viewership from 31 percent of adult Internet users in 2007 to 50 percent of adult Internet users in the current survey
– Educational videos, rising in viewership from 22 percent to 38 percent of adult Internet users
– Movies or TV shows, rising in viewership from 16 percent to 32 percent of adult Internet users
– Political videos, rising in viewership from 15 percent to 30 percent of adult Internet users
Is online video making cable companies nervous? No, said Steve Burke, chief operating officer at Comcast, in an interview Wednesday, noting that cable subscriptions have not fallen.
The Pew report was based on telephone interviews conducted between June 18-21, 2009, among a cell and landline sample of 1,005 adults, 18 and older.
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