Dating app Grindr launches voting push for gay men

{mosads}As an example of its push to reach out to users on the local level, the company said in its blog post that it plans to warn its Minnesota users about a proposed constitutional ban on same-sex marriage and encourage them to contact their representatives about it.

While Google, Twitter, Facebook and other social Web companies have rolled out initiatives to spur people to vote and start discussions about political issues and candidates online, they’ve largely stayed away from using their platforms to encourage people to vote a certain way on a social issue like gay rights. However, Google, Facebook and other tech companies have publicly showed their support for LGBT rights, most recently at this summer’s Pride events, and a diverse workforce. Google also took a stand against California’s Proposition 8 in the 2008 election, which banned same-sex marriage in the state.